Today’s brands are more valuable than ever, but they’re also more fragile. With saboteurs lurking around every corner (inside and out), organizations need to manage risk, be ready to defend against attacks and bounce back fast after a hit.
How can you protect your brand? By playing active and consistent defense.
Tune into the latest episode of Deloitte Insights to hear Jonathan Copulsky, Principal, Deloitte Consulting LLP, talk about brand resilience (a transcript of this interview is available at the middle of the page here):
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