Meyers Norris Penny Announces New Name, Unveils New Look

Jun 6, 2011 | Corporate Member News

Meyers Norris Penny LLP, one of Canada’s largest and fastest growing chartered accountancy and business consulting firms, has announced the firm’s name change to MNP and has unveiled a new logo to complement the change.

“For many years, our clients, team members, friends of the firm and media have referred to our firm as MNP, and now, the partnership has decided to make it official,” said Daryl Ritchie, CEO, MNP. “Even though we have a new name and logo, our core principles and commitment to personalized client service will never change.”

The firm’s new name and logo represent not only where they have been but where they are going.

From a single office in Brandon, Manitoba in 1945, MNP has grown into a national firm with more than 50 locations from Vancouver Island to Montreal. With global affiliations via its membership in Praxity International, a global alliance of independent accounting firms MNP connects the needs of their clients doing business internationally with local expertise.

The once exclusively western Canadian firm has established itself as one of the top national firms in Canada. Its success is a result of a combination of strong strategic mergers, organic growth and the firm’s philosophy to build relationships with clients. In 2008, MNP developed a new strategic plan to grow from being a regional to a national firm, with a diverse range of resources and professional services. Today that vision has been realized.

“Throughout our firm’s history we have undergone four different name and visual identity changes, with our most recent name and logo carrying us through the past 13 years,” said Randy Mowat, VP of Marketing, MNP. “But MNP has never been known to stand still. Since 2008, when we began to strategically plan to become a national firm, we’ve continued to meet and surpass our expectations. We knew it was time to take a look at our name and logo to represent this significant change yet honour our rich heritage and send a clear message to our clients and staff that we will continue to be the firm they can rely on.”

Since 2008, MNP has experienced unparalleled growth. In 2009, the firm’s revenue totalled $293 million, an increase of 12.7 per cent over 2008. In 2010, MNP’s revenue totalled $329 million, a revenue increase of 12.3 per cent over the previous year. Both years MNP has experienced the highest growth in the Canadian accounting industry of the ten largest firms.

Ritchie is also proud that his firm has won, for the third year in a row, recognition as one of Canada’s Best Employers.

“We don’t just focus strictly on the numbers—we focus on our clients and our people. We run our business like a business and we have fun doing it. Our new name and logo will continue to represent this and embody our values. We believe this evolution of our name and visual identity will serve us well as we continue with the journey of MNP.”

About MNP

MNP is one of the largest chartered accountancy and business consulting firms in Canada, providing client-focused assurance, taxation and business advice. National in scope and local in focus, MNP has proudly served mid-market public and private companies for more than 65 years. Through the development of strong relationships, MNP provides organizations with personalized strategies and a local perspective to help clients succeed. For more information, visit http://www.mnp.ca/about.

For more information, please contact:

Daryl Ritchie, FCA
Chief Executive Officer
MNP LLP
403.536.2193
Randy Mowat
Vice President, Marketing
MNP LLP
403.608.1424

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