First Mobile Pocket Tablet Comes To Canada with Rogers

Nov 10, 2010 | Corporate Member News

Canadians on a Streak with Innovative Dell Pocket Tablet, Exclusively At Rogers

Rogers Communications Inc. today announced it is bringing another first to market, adding more choice for Canadians with the launch of the Dell Streak mobile pocket tablet, featuring a 5-inch display that combines touch screen entertainment, gaming and navigation experiences.

According to recent data by Juniper Research1, annual shipments of tablet devices will hit 81 million by 2015.  With built-in Wi-Fi, Bluetooth capability and available 3G wireless connectivity, the Dell Streak, while the smallest tablet available in Canada, makes no compromise in delivering a high quality viewing experience.  Leveraging the strength of Rogers’ 3G reliable wireless network and joining Rogers’ high definition device lineup for gaming, photos and entertainment, the Dell Streak’s high resolution 5 MP camera and 5-inch multi-touch high quality WVGA display enables full-size web page browsing and integrated Google Maps with turn-by-turn navigation, street and satellite views. 

“The tablet category is changing the way people interact, transact and stay entertained,” says Raj Doshi, Vice President, Mobile Product Management, Rogers Communications Inc. “The Dell Streak represents an innovative offering, giving customers the next-generation experience of a tablet with the portability and connectivity of a smartphone. Rogers is pleased be first to bring the Dell Streak to our customers and further extend our leadership as the carrier with the most Android choices in Canada.”

Designed with the future in mind, the Dell Streak will support over-the-air updates including Android platform upgrades, Adobe Flash 10.1, video chat applications enhancements and other software innovations.

“The Dell Streak does something no other tablet does – it delivers your whole world on a 5-inch screen that easily fits in your pocket. Its unique size will help Rogers’ customers discover new ways to enjoy the web, connect with friends, and navigate their lives..” – Michael Tatelman, Dell vice president and general manager, Dell consumer sales and marketing.

The Dell Streak is available today exclusively through Rogers for $149.99 on any three year voice and data plan, backed by Rogers’ exclusive Handset Protection Guarantee Program in the event a customer’s device becomes lost, stolen or broken. Terms and conditions apply, see

About Rogers Communications Inc.

Rogers Communications is a diversified Canadian communications and media company. We are Canada’s largest provider of wireless voice and data communications services and one of Canada’s leading providers of cable television, high-speed Internet and telephony services. Through Rogers Media we are engaged in radio and television broadcasting, televised shopping, magazines and trade publications, and sports entertainment. We are publicly traded on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and on the New York Stock Exchange (NYSE: RCI). For further information about the Rogers group of companies, please visit

About Dell:

Dell (NASDAQ: DELL) listens to its customers and uses that insight to make technology simpler and create innovative solutions that simplify daily activities and help people stay entertained,  connected and in touch. Learn more at


1 “Tablets & Connected Devices, Opportunities, Strategies & Forecast Scenarios 2010-2015”, Juniper Research, 01/11/2010 

For further information:

Annemarie Gerber
Rogers Communications Inc.
(416) 935-2676
Email : [email protected] 

For Dell:
Julia Perreira
GCI Group
(416) 486-7223
Email: [email protected]

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