Province Announces Funding To Promote Manitoba’s Digital Media Industry

Apr 16, 2009 | Government News

The Manitoba government will provide $150,000 to New Media Manitoba for a project that will promote Manitoba as a leader in digital media and a destination of choice for digital media production, Science, Technology, Energy and Mines (STEM) Minister Jim Rondeau announced.

“The digital media sector is one of the fastest growing industries in the knowledge-based economy,” said Rondeau. “Funding for this project supports the province’s commitment to increase Manitoba’s scientific research capacity and create an atmosphere of economic growth in our innovation industry.”

New Media Manitoba was formed in 2000 to address the skill gaps and business opportunities for Manitoba’s digital media developers. It operates as a non-profit organization. As Manitoba’s digital media industry association, New Media Manitoba’s mandate is to provide advanced training, business development, industry advocacy and support to small and medium-sized businesses.

“This project will strategically promote and connect Manitoba’s digital media companies and grow the industry by enlisting the support of government and private sector partners from Manitoba and abroad,” said Kevin Hnatiuk, executive director of New Media Manitoba. “We’ve already seen proof of innovative programs by way of STEM’s support for game-based learning and training, new media business planning and independent game developers.”

Rondeau noted New Media Manitoba has partnered with STEM to address the need for new media infrastructure by way of innovative programming. This project will provide:

– an interactive, online directory of digital media companies and their skills;

– a video showcase of local new media companies;

– promotional activities with local and international partners; and

– support of the Manitoba Interactive Digital Media Fund and the Manitoba Interactive Digital Media Tax Credit.

“This is a young, vibrant and innovative industry and we recognize the opportunities it presents,” said Rondeau. “We’re working to ensure Manitoba’s new media developers have the tools to compete.”

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